Client
Type
Year
Hermès
Brand Identity
2025
Project Info
We built a pure and clean set for Hermès. The line, named 1967, stands for form, time, and craft. Each piece is set with care, shaped by light, framed with ease. No frills, no rush just type and space. The look is firm, yet soft. The shots stay bare, the mood stays still. In the studio or in nature, the light moves but keeps its shape. The grid holds each part in sync, no mark is loose. Each view tells a tale of craft and style. A pure take on time and touch. A sharp way to show less and say more. The mix of light and form adds depth and holds the gaze. A way to let space speak in full.
Credits
Photography Hans Finsler
Creative Direction Emil Ruder